Happy New Year! Here are my predictions for 2025:
Grimes releases tell-all book about Musk but in a Gruffalo’s First Library format
Moon does something fucked up
The meaning of “journalistic reporting” expanding to include blog posts, think pieces, diary entries, “if my seven-monthold could talk” reels and Facebook neighbourhood groups
Cabinets???
Hanoverians back in a big way
Dinosaurs re-litigated on TikTok
Two new religions, only one fake
New type of natural disaster to worry about
Olivia Rodrigo releases note for note cover of “Celebrity Skin”, feigns ignorance if asked about it
Rise of potting shed influencers
JD Vance wears “working hard, hardly working” novelty socks to work seven consecutive days, eventually obliged to call other people’s attention to the socks
Molly Mae starts Mahabharata read-along podcast
Kitten heels out
Pedal pushers and candy stripes in
One high profile CEO child starts shock tactic environmentalist splinter cell
First AI-specific cultural awards
Aestheticians start offering something apparently totally sincerely called “The Substance”
More greenwashing, pinkwashing and a secret third washing as yet undetermined
Scribbling things on post-it notes huge again
Micro celebrity releases detailed instructions for how to make semi-adhesive notelets, public freak out and hard right turn after numerous commenters point out that you can buy Post-It notes in a shop
Surprise A-List celebrity station WHSmith collab
New fiction trend? Earth-peoples. Expect romance novels about moles, worm novellas, ant fantasy (genre nickname just “fantasy”)
"Rise of potting shed influencers"
I hope this is the stealth launch of you doing this